New Year, New Comms Strategy: Your 90 Second Guide

With 2025 fast approaching, now is the time to get your communications plan in place for the new year. There are several important steps to take before the holidays to […]

by | Dec 5, 2024 | Blog Posts

With 2025 fast approaching, now is the time to get your communications plan in place for the new year. There are several important steps to take before the holidays to ensure your office is ready for the 119th Congress, and it’s as simple as one, two, three:

  1. Build or expand your constituent contact lists 
  2. Schedule Telephone Town Halls 
  3. Learn a new feature in your IQ CMS 

One of the most important ways to communicate directly with the citizens you represent is through email and text messages. Having an accurate contact list is vital. L2 constituent mapping enables you to reach beyond your opt-in subscriber list and gives your message further reach so you can educate your citizens. 

Start planning your 2025 telephone town hall calendar. Once you’ve created a priority constituent contact list, use town halls to share your priorities with your constituents. Inform your district of your activities, spread your message, and burnish your reputation as being a good listener and representative of the people. 

Are you using Tour Tracker to track inauguration requests? Have you explored texting in IQ? Do you want a refresher training on handling advocacy mail? December is a great time for internal learning and expanding your skillset. Click here to find a live, interactive training session with one of our experts.

Your IQ account manager is available for a consultation to ensure you are leveraging your IQ CMS and properly planning and executing your communications plan in 2025. Reach out to them at house.sales@leidos.com and they can provide you with various tools to reach each corner of your constituency in the way that will meet them where they are. 

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